In this session, find out how the recent market shifts are playing out in in the Puget Sound region, get insight into where the deals are getting done, and explore the areas of greatest opportunity.   With over 30 years of experience and a knack for blending consumer data and product trends with industry insights, Zonda’s Mollie Carmichael will share actionable intelligence for 2025/2026 to position your business for success in today's dynamic market.